Imagine being told at 16 that you most likely will be in a wheelchair by the time your 40. This was the reality facing Gail Muller as spreading pain continued to intensify through her teens and early 20s. Eventually being diagnosed with chronic pain, Gail has nonetheless go on to become an accomplished long distance hiker, walking the entire length of America on the gruelling Appalachian Trail Southbound. Having released her first book last year and continuing to build a platform promoting change in the perception of chronic pain, we worked with Gail to capture the cover image for her best selling book and produce a bank of images that she could use for subsequent marketing, interviews, branding material and social media updates about her writing, forthcoming expeditions, and adventure courses.