PPC Advertising.
At Tin and Copper, we're not just about organic growth; we also excel in the world of Pay-Per-Click (PPC) advertising. Our PPC services are designed to put your brand in the spotlight, ensuring that your products or services are prominently featured to a highly targeted audience
What is pay per click advertising (PPC)?
PPC (pay per click) advertising is a dynamic and strategic approach to online marketing, offering immediate visibility and targeted reach to your brand. In everyday terms, it’s a form of advertising which lets brands pay to position their content right in front of their audience at just the right time, whether that’s on social media, search engines or other people’s blogs and websites.
What sets PPC ads apart from other types of advertising is their cost-effectiveness and precision. Unlike traditional ads, where costs are based on how many people might see the ad, PPC costs are only incurred when someone actually clicks on the ad, making it a cost-effective choice. PPC ads also allow brands to target who sees their ads and even re-connect with previous viewers who left without making a purchase.
But PPC is more than just placing ads; it's about creating connections. At Tin and Copper, we harness the power of pay per click advertising to not only capture attention but to engage and convert. By meticulously selecting keywords and crafting compelling ad copy, we ensure that each click has the potential to transform into a valuable customer.
Our PPC services
At Tin and Copper, we have an expert creative team ready to deliver engaging content perfect for you brand. Whether it’s photography, videography, animation, copy-writing, or brand design, we’ve got you covered.
Social PPC
Elevate your products, services, and brand story through impactful, strategically-placed social media PPC advertisements.
Google Ads
Catalyse your brand's growth with precise and effective Google PPC campaigns.
PPC Remarketing
Stay top-of-mind with potential customers who have already shown interest in your products or services with PPC remarketing.
Is pay per click advertising worth it?
For any business owner weighing their digital marketing options, pay per click (PPC) advertising emerges as an exceptionally worthwhile investment. Its cost-effectiveness lies in its pay-for-performance model, where you only spend on actual leads rather than mere views.
Cost-Effective: PPC operates on a pay-for-performance model, meaning you spend only on actual leads, not just views.
Targeted Advertising: PPC allows you to reach your ideal customers with precision, using messages tailored to specific demographics, locations, and behaviours.
Measurable Results: The measurable nature of PPC provides clear insights into its effectiveness and ROI, enabling businesses to make informed, timely adjustments to their strategies.
Immediate Visibility: PPC offers instant visibility, which is crucial for launching new products or capitalizing on time-sensitive promotions.
Competitive Advantage: PPC levels the competitive playing field, especially in crowded market spaces.
Flexibility and Responsiveness: The ability to quickly adjust PPC campaigns allows businesses to stay relevant and responsive to market trends.
These benefits position PPC not just as an expenditure but as a smart, strategic investment for businesses aiming to enhance their digital footprint, drive sales, and maintain a competitive edge.
contact us.
Get in touch with a PPC advertising expert today
hello@tinandcopper.co.uk
+44 7484106286
How pay-per-click advertising works.
Pay per click (PPC) advertising is a digital marketing model where advertisers pay a fee each time their ad is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to earn those visits organically. When a user searches for a keyword related to your business, your ad may appear in the search results or on a website within the advertising network. The position of your ad is determined by a combination of factors, including how much you're willing to pay per click (bid amount) and the quality and relevance of your ad (quality score).
